AI Tools for Digital Marketing Workshop

This practical workshop introduces students to using AI tools for content creation, campaign planning, and basic analytics. The focus is on real application, not theory.

Students will learn how AI supports modern marketing workflows and work in teams to create a simple AI-assisted digital marketing campaign by the end of the session.

The workshop aligns well with Digital Marketing, Business, IT, and Media-related majors, helping students build industry-ready skills while encouraging collaboration and creative thinking. It also reinforces STEP’s image as a modern, future-focused institution.

Expected Benefits

• Strong alignment with relevant academic majors
• Improved student readiness for industry
• Encourages collaboration and innovation
• Enhances STEP’s modern, future-focused image

📅 Date: February 7, 2026 | From 3:00 PM - 5:00 PM
📌 Location: IT Academy STEP Olympic Branch